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Insights

Notes from building systems that have to be right.

Essays on software architecture, applied AI, trading technology, product design and learning. How we think about the work, written to be useful whether or not you ever work with us.

02 · Latest

All articles.

Category

AI & Automation

The Hard Part of Enterprise AI Is Not the Model

Choosing a model is the most discussed decision in an enterprise AI project and, increasingly, the easiest to reverse. The decisions that determine success are organisational.

7 min read

FinTech & Markets

Why Trading Technology Is a Systems Problem

A trading platform spends most of its complexity not on deciding what to do, but on knowing what has actually happened. That is a systems problem, and it rewards systems thinking.

7 min read

Product & Digital Systems

Software Products Are Systems of Experience

A user's opinion of a product is formed as much by a slow search, a confusing permission error or a late email as by anything drawn in a design file.

8 min read

Product & Digital Systems

When a Product Needs Fewer Features

Every feature is paid for twice: once when it is built, and then indefinitely, mostly by people who never asked for it. Mature products get better by subtraction more often than their roadmaps admit.

7 min read

Learning & Future of Work

What Changes When Learning Becomes Continuous?

A degree was designed to load knowledge before a career began. Careers now keep asking for more. That changes what learning is for, how it is assessed and what teachers are needed for.

7 min read

Learning & Future of Work

The New Learning Stack: People, Platforms and Intelligent Tools

Institutions tend to buy a platform to solve a teaching problem, or an AI tool to solve a content problem. The learning stack works when each layer does its own job and the layers share what they know.

7 min read

Want to talk about the systems behind these ideas?

The articles describe how we think. If you are building something where the same questions apply, we would be glad to hear about it.